CashEdge and Geezeo Partner to Offer Consumers Consolidated Financial Account Data Through Web 2.0 Applications
Solution Empowers Consumers to Take Control of Personal Financial Management
New York, NY – May 29, 2007 —CashEdge, the pre-eminent provider of online data collection and financial applications, and Geezeo (www.geezeo.com), a provider of online personal finance solutions that leverage the latest Web 2.0 technologies to help consumers better manage their finances, today announced the integration of CashEdge’s AggregateNow financial account consolidation solution and Geezeo’s web-based financial management applications. The partnership will offer Geezeo’s users the most up-to-date and accurate data available, supported by the highest levels of privacy and security controls in the industry.
Unlike generic aggregation solutions that “scrape” data, AggregateNow leverages patented technology to harvest HTML and structured files of historical, position and transaction-level detail from the widest range of sources in the industry. AggregateNow supports an open architecture – the data is easily integrated into third party applications using a batch file or XML API.
Utilizing CashEdge’s aggregated data, Geezeo gives individuals more control over their finances by providing them with financial planning and management strategies, based on automated balance and credit data from more than 10,000 data sources. The partnership gives consumers the ability to directly monitor and manage their total financial picture more effectively.
“Leveraging the latest Web 2.0 technologies and adding in the power of social networking, Geezeo is revolutionizing the way individuals manage their finances,” said CashEdge Director of Sales and Business Development Brent Chandler. “By interpreting, categorizing and augmenting the data with financial management strategies, Geezeo empowers consumers to fully leverage the promise of retail data aggregation for better personal money management. We are pleased to have been selected by Geezeo to power the consolidated data component of their cutting-edge financial management engine,” he concluded.
“Geezeo provides consumers with the ability to track all their accounts and incorporate personalized strategies to save money, reduce debt and meet financial goals,” stated Geezeo Co-Founder Shawn Ward. “To achieve this mission, it is critical that we offer them automated access to all of their financial accounts in one place, in real-time, protected by the highest level of privacy and security controls available. Given these demands, CashEdge was our first choice.”
About CashEdge
CashEdge® provides innovative, online financial applications to banks, credit unions and wealth management firms. CashEdge's solutions include end-to-end online account opening and funding, funds transfer, small business payments and invoicing, and data consolidation. These proven solutions are flexible, scalable and supported by extensive risk management capabilities.
CashEdge has been ranked by Inc. Magazine as one of the 500 fastest growing private companies in the United States for two years in a row. In 2007 it was also recognized by the 2007 Deloitte Technology Fast 500 and Fast 50 as one of the nation's 500 fastest growing private companies and one of the 50 fastest growing companies in the New York area, respectively. The company currently serves hundreds of leading financial institutions including four of the top five banks, 23 of the top 100 banks, and 20 of the top 100 credit unions. CashEdge has offices in New York, Silicon Valley and India. For more information, please visit www.cashedge.com.
Contact:
Jennifer Moritz
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About Geezeo
Geezeo (www.geezeo.com) was founded in May 2006 to provide free Web 2.0 tools and social networking to help individual consumers, predominately those between the ages 18 to 35, better manage their finances. In addition to Geezeo Mobile, the company expects to introduce in the coming months many more free, easy to use, web-based personal finance tools and services. Geezeo is privately funded and based in Framingham, Mass.