Bank Systems & Technology
December 1, 2007
Online Account Opening Provides Myriad Benefits to Retail Banks
“From processing efficiencies to high customer satisfaction and competitive differentiation, online account opening can help banks improve customer acquisition and profitability. A successful online account-opening program, however, requires the right products and capabilities, including secure fraud protection and real-time decisioning.”
Peggy Kendler’s article is a Q&A with industry thought leaders Sanjeev Dheer, CEO of CashEdge; Mark La Penta, CTO and COO of MetLife Bank; Alenka Grealish, Managing Director, Banking Group at Celent; and Barb McDonald, Director of Strategy Consulting at FIS Decision Solutions.